Over 4 million tata vehicles ply on indian roads, since the has had a successful alliance with italian mass producer fiat since 2006. For tata, this alliance with fiat helped tata get technologies and new design in future which is a win-win situation compared with the fiat-gm.
Watch case authors, professors africa arino and pinar ozcan, talking about the key learning objectives of the fiats strategic alliance with tata.
In 2008, the indian automobile industry attracted the world's attention when tata unveiled the nano, billed as the world's cheapest car, selling for $2,500.
The tata nano is one such car that has been in the news for quite a few years following a strategic alliance with fiat in 2005, it has set up an. Free essay: kai jiang case – hbs: fiat -- tata case questions: 1 what for tata, this alliance with fiat helped tata get technologies and new.Download